Rising Tides
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rising-tides — recent-campaigns.log

> whoami

Recent Campaigns

We are pioneers in viral psychology, building momentum for sounds through subcultural movements. We don't just push trends, we create them—without relying on overpriced influencers.

Views delivered
787M
Sound campaigns
183
Posts tracked
11,097
Likes
98.8M
Shares
51.2M
Avg engagement
15.0%

> Artist transformations

Before and after, measured

Long-arc campaigns where the sound, the streams and the socials all moved together.

How we turned 4K sound creates into 1.8M videos & hit #1 on TikTok viral charts
Transformation 1

How we turned 4K sound creates into 1.8M videos & hit #1 on TikTok viral charts

Trending Rank
#1 TikTok Viral
Sound Growth
4K→1.886M
Daily Streams
11K→350K+
TikTok Videos
1.1M
Instagram Videos
786K
Total Views
1.672B
Total Likes
213.67M
Total Shares
18.2M
Spotify Score
37→79

We took Gregory Alan Isakov's 2023 "Sweet Heat Lightning" to 1.67B combined views, with a Spotify popularity score that jumped from 37 to 79. What started as thousands of daily streams became 350K+ daily streams, turning an overlooked album track into his most successful song.

Spotify ↗TikTok ↗
How we turned 600 videos into 273K & hit #7 on trending
Transformation 2

How we turned 600 videos into 273K & hit #7 on trending

TikTok Videos
600→273K
TikTok Views
11K→376M
TikTok Likes
403→62M
TikTok Shares
19→6.26M
Trending Rank
#7
Campaign Length
4 Weeks
Spotify Score
49→65
Spotify Streams
6.9M
Active Listeners
1.1M+
Playlist Adds
156K+

Small budget, massive impact. We took a track from 600 TikTok uses to 273K, generating 376M views and 62M likes. The ripple effect? 6.9M Spotify streams and 1.1M+ active listeners. When you understand the TikTok-to-Spotify pipeline, organic growth is unstoppable. Key takeaway: smart TikTok strategy = Spotify success. No paid ads needed.

1 year sprint: 130K to 3.7M monthly listeners
Transformation 3

1 year sprint: 130K to 3.7M monthly listeners

Monthly Listeners
350K→3.7M
Spotify Viral Charts
#6
Daily Streams
20K→340K
6 Month Streams
3.5M→41.7M
TikTok Growth
75K→338K
Instagram Growth
15K→481K

Rising Tides transformed Goldford's streaming presence through strategic timing and algorithmic psychology, scaling from 350K to 3.7M monthly listeners in 1 year while generating 194M views across 36K creator videos — proving that systematic growth strategies can turn potential into proven success.

Instagram ↗
Data-driven artist development: Mon Rovia's 12-month ascent
Transformation 4

Data-driven artist development: Mon Rovia's 12-month ascent

Monthly Listeners
30K→1.8M
12 Month Streams
90K→45M
TikTok Growth
50K→532K
Instagram Growth
5K→700K
Videos With Sound
127K
Videos Views
928M

Rising Tides elevated Mon Rovia from a local act to a streaming sensation through algorithmic strategy, scaling to 1.8M monthly listeners and generating 928M views across 127K pieces of content, while transforming digital momentum into sold-out shows.

Instagram ↗
34X social growth + 21X streaming: 7-week sprint
Transformation 5

34X social growth + 21X streaming: 7-week sprint

Monthly Listeners
50K→248K
Daily Streams
2.2K→47K
7 Week Streams
100K→569K
TikTok Growth
500→17K
Instagram Growth
5K→12K

Through concentrated strategy and algorithmic optimization, Rising Tides accelerated Family Company across all platforms in just 7 weeks, scaling daily streams from 2.2K to 47K while building significant social presence — proving rapid transformation is possible with precise execution.

Instagram ↗
Zero to 117K: building Mayer's streaming foundation
Transformation 6

Zero to 117K: building Mayer's streaming foundation

Monthly Listeners
0→117K
TikTok Followers
0→4.6K
Total Streams
0→670K
Sound Usage
0→2.2K
Campaign Views
11.1M

Rising Tides transformed Mayor from a complete digital newcomer into a multi-platform artist, proving that strategic platform positioning and targeted community building can create substantial digital presence from absolute zero.

Instagram ↗

> 2026 Wrapped

Every campaign we ran in 2026

183 sound campaigns for major labels and independent artists, tracked post-by-post in TidesTracker and ranked by delivered views. Live Cobrand data — not estimates.

787,201,330

views delivered by sound campaigns in 2026 · 11,097 posts · 98.8M likes · 51.2M shares · 15.0% avg engagement · 70,938 avg views/post

Recent campaigns completed

Sound campaigns we're currently running or have just wrapped.

  1. 01

    Gregory Alan - Fade into You

    Top post by @ericcromartie · Launched Apr 16 · 236 posts · 158K views/post · 18.5% engagement

    37.3MWrapped
  2. 02

    Lil Nas X - MONTERO (CMBYN)

    Top post by @theelliebarker · Launched Jun 23 · 52 posts · 653K views/post · 12.3% engagement

    33.9MWrapped
  3. 03

    Alex Warren - Passenger

    Top post by @lifecontent1 · Launched May 19 · 42 posts · 610K views/post · 13.1% engagement

    25.6MWrapped
  4. 04

    Bebe Rexha - New Religion Promo

    Top post by @celebritygossip___ · Launched May 4 · 108 posts · 162K views/post · 13.7% engagement

    17.5MTrending
  5. 05

    Twenty One Pilots - Drag Path

    Top post by @by.vsna · Launched Apr 16 · 84 posts · 300K views/post · 19.5% engagement

    25.2MWrapped

> next wave

Ready to move a sound?

./apply-to-work-with-us

> Campaign case studies

Case study deep dive

Post counts, engagement rates and cost per view from individual sound pushes.

Sombr "Undressed": 9.6M views, 16.25% engagement rate

Case Study

Sombr "Undressed": 9.6M views, 16.25% engagement rate

Total Views
9,675,633
Total Likes
1,262,894
Total Comments
22,672
Total Shares
287,124
Engagement Rate
16.25%
Avg. Cost Per View
$0.0001
Live Posts
70

When Sombr needed authentic content that would cut through social media noise, we created their "Undressed" campaign focused on raw storytelling and genuine connection. The results? Nearly 10 million views, an exceptional 16.25% engagement rate, and 287,124 shares that proved audiences don't just want to watch — they want to connect.

Neil Young "Old Man": how we turned nostalgia into 36M views

Case Study

Neil Young "Old Man": how we turned nostalgia into 36M views

Total Views
36,024,814
Total Likes
6,695,045
Total Comments
15,404
Total Shares
1,509,442
Engagement Rate
22.82%
Avg. Cost Per View
$0.0001
Live Posts
129

When Neil Young needed to promote his iconic "Old Man" track to a new generation, we crafted a campaign that honored his legendary status while connecting with today's audiences. The result was a masterclass in cross-generational appeal: 36 million views, an outstanding 22.82% engagement rate, and 1.5 million shares that proved timeless music transcends age barriers.

Montell Fish: 52M views across 5 strategic campaigns

Case Study

Montell Fish: 52M views across 5 strategic campaigns

Total Views
52,281,590
Total Likes
5,792,297
Total Comments
57,191
Total Shares
930,422
Overall Engagement Rate
12.97%
Total Live Posts
440
Total Engagement Actions
6,779,910

When Montell Fish needed to establish his presence in the music industry, we developed a comprehensive five-campaign strategy that showcased his versatility and emotional depth. The result: over 52 million views, 5.8 million likes, and nearly 7 million total engagement actions that transformed an emerging artist into a recognized voice with genuine industry impact.

Instagram ↗
Hunter Metts "Weathervane": building a fanbase through 35M views

Case Study

Hunter Metts "Weathervane": building a fanbase through 35M views

Total Views
35,362,643
Total Likes
2,080,206
Total Shares
369,561
Engagement Rate
7.09%
Avg. Cost Per View
$0.0001
Live Posts
216

When Hunter Metts needed to establish his unique sound in the competitive music landscape, we created his "Weathervane" campaign focused on authentic storytelling and emotional connection. The result: 35 million views, 2 million likes, and over 2.5 million total engagement actions that proved his music resonates deeply with audiences seeking genuine artistry.

Instagram ↗
Dave East "Lift Em Up" campaign performance

Case Study

Dave East "Lift Em Up" campaign performance

Total Views
49,048,073
Total Likes
2,749,797
Total Comments
5,877
Engagement Rate
5.62%
Live Posts
57

Our viral campaign for Dave East's "Lift Em Up" achieved exceptional reach with 49 million views. The content resonated strongly with audiences, generating 2.7 million likes and nearly 6,000 comments. Across 57 live posts, we maintained a consistent engagement rate of 5.62%, demonstrating strong audience connection throughout the campaign's duration.

Instagram ↗
Zak Abel 'Home' campaign: 11M views in 7 days

Case Study

Zak Abel 'Home' campaign: 11M views in 7 days

Total Views
11,063,393
Total Likes
418,879
Total Comments
11,566
Engagement Rate
3.93%
Live Posts
65
Sentiment Score
44%

Our 65-post campaign for Zak Abel's "Home" hit over 11 million views with a strong 3.93% engagement rate. With 418K likes and 11.5K comments, we proved that strategic content deployment drives real engagement. Campaign cost? Less than $0.0001 per view.

Instagram ↗
Limi 'Dangerous' campaign: 54M views, 1.2M likes

Case Study

Limi 'Dangerous' campaign: 54M views, 1.2M likes

Total Views
54,964,515
Total Likes
1,229,315
Total Comments
30,936
Live Posts
64

64 strategic posts generated explosive results: 54M views and 1.2M likes with zero paid promotion. Our targeted approach delivered massive organic reach and sparked 30K engaged comments. We proved that viral growth isn't about massive budgets — it's about understanding platform dynamics and timing.

Precision beats volume: the "Fall 4 U" formula

Case Study

Precision beats volume: the "Fall 4 U" formula

Total Views
65,032,711
Total Likes
3,881,667
Total Comments
35,138
Engagement Rate
6.02%
Live Posts
128

We prove that precision beats volume. Our campaign for Taz's "Fall 4 U" used 128 strategically crafted posts to achieve 65M views and a 6.02% engagement rate — triple the industry average. Through AI-optimized content and targeted placement, we created an engagement ecosystem that amplified reach without inflating budgets.

Instagram ↗
Viral efficiency: The Mind's "Gina" breakthrough

Case Study

Viral efficiency: The Mind's "Gina" breakthrough

Total Views
108,531,966
Total Likes
2,919,874
Total Comments
26,668
Total Shares
106,427
Engagement Rate
2.81%
Live Posts
77

We turned 77 strategic posts into 108 million views for The Mind's "Gina". Our share-focused approach generated over 106,000 shares, nearly 3 million likes, and a 2.81% engagement rate. By engineering each post for maximum viral potential, we created a digital chain reaction that turned minimal content into massive reach.

Instagram ↗
Amplifying Mon Rovia across 256 strategic posts

Case Study

Amplifying Mon Rovia across 256 strategic posts

Total Views
75,514,215
Total Likes
4,345,302
Total Comments
45,388
Total Shares
455,266
Engagement Rate
6.42%
Live Posts
256

At Rising Tides, we architect digital ecosystems where content and algorithms work in perfect sync. Through precise creator matching, strategic post timing, and platform-specific optimization, we turned Mon Rovia's sound into a viral sensation. Each piece of content was crafted to trigger recommendation systems and convert passive viewers into active fans.

Engagement amplification: Goldford's "Ride The Storm" surge

Case Study

Engagement amplification: Goldford's "Ride The Storm" surge

Total Views
73,823,276
Total Likes
3,512,190
Total Comments
152,608
Total Shares
1,582,893
Engagement Rate
7.11%
Live Posts
130

At Rising Tides, we transformed Goldford's "Ride The Storm" into a digital phenomenon. Through 130 strategic posts, we generated 74 million views and a remarkable 7.11% engagement rate — 3.5x industry standard. With 152K comments and 1.58M shares, we created a self-sustaining ecosystem where every interaction amplified reach.

Instagram ↗
Engineering 6.6M monthly through cultural forecasting

Case Study

Engineering 6.6M monthly through cultural forecasting

Total Views
153,693,897
Total Likes
9,126,021
Total Comments
170,554
Total Shares
190,479
Engagement Rate
6.17%
Live Posts
458

Rising Tides leverages AI analytics to engineer viral success. We identify emerging sound trends early, match optimal creators, and build strategic content ecosystems where each post reinforces platform algorithms. Through calculated timing and precise placement, we transform data insights into cultural momentum.

Viral architecture: building the "Oh Deer"

Case Study

Viral architecture: building the "Oh Deer"

Total Views
126,763,424
Total Likes
4,544,643
Total Comments
42,273
Engagement Rate
3.62%
Live Posts
46

Tactical content placement turned The Mind's "Oh Deer" into a viral sensation. 46 precision-deployed posts generated 126M views and 4.54M likes. With 42K engaged comments and a 3.62% engagement rate, we proved that strategic deployment beats volume every time.

"Orange Blossoms": niche domination

Case Study

"Orange Blossoms": niche domination

Total Views
12,283,472
Total Likes
843,413
Total Comments
5,443
Total Shares
157,028
Engagement Rate
8.19%
Live Posts
39

Our precision targeting turned Goldford's "Orange Blossoms" into a concentrated success. 39 targeted posts hit 12.3M views with an exceptional 8.19% engagement rate. 157K shares and 5.4K passionate comments prove that reaching the right audience beats chasing mass appeal.

'Think' (different): subcultures rewrite marketing rules

Case Study

'Think' (different): subcultures rewrite marketing rules

Total Views
27,224,816
Total Likes
826,976
Total Comments
17,917
Engagement Rate
3.10%
Live Posts
91

The Bridge's "Think" campaign proves thoughtful content drives results. 91 strategic posts generated 27.2M views and sparked 826K likes. With 17.9K meaningful comments and a 3.10% engagement rate, we showed that intellectual content can command attention in a crowded feed.

Instagram ↗
Satisfaction amplified: when subcultures spread the word

Case Study

Satisfaction amplified: when subcultures spread the word

Total Views
12,609,154
Total Likes
2,018,219
Total Comments
27,026
Total Shares
1,116,081
Engagement Rate
25.07%
Live Posts
47

Family Company's "Satisfied" sparked a viral movement. 47 laser-targeted posts hit 12.6M views and triggered 1.1M shares with a remarkable 25.07% engagement rate. With 27K community comments, we proved that tapping the right subculture ignites exponential growth.

> Roster

Artists we work with

SOMBRSabrina CarpenterTeddy SwimsDijonLil Nas XEd SheeranSZANoah KahanMadonnaFred AgainShaboozeyThe ChainsmokersGordoSexyy ReddAlex WarrenNina SimoneStella LeftyCalvin HarrisPharrell WilliamsNoah CyrusCharlie PuthDon ToliverCoile RayFrench MontanaDiploArtemasRick RossSkrillexBebe RexhaBig SeanAll American RejectsGiveonBruno MarsJelly RollNot For RadioWyclef JeanWillow AvalonAvaMaxSam BarberJustine SkyeFaouziaBurna BoyRayvn LenaeKaty PerryJames BluntNeil YoungSystem Of A DownMatt HansenDavid GuettaMyles SmithGood CharlotteSevdalizaMontell FishLil TjayBailey ZimmermanDashaGregory Alan IsakovDylan GossettGavin AdcockShenseeaRussel DickersonIsaiah RashadStephen DawesTwenty One PilotsWild RiversBella KayGiffThem and IBenny the ButcherZak AbelDave EastMike PosnerCilRealestKGoldfordAlex SampsonDexter and the MoonrocksHunter MettsIDKPooh SheistyCulture WarsForrest FrankKenny GBay SwagMalcolm ToddJames Gillespie

> next wave

Ready to move a sound?

./apply-to-work-with-us